Fitness Industry – Includes Fitness Center, Personal Trainers and Equipment

Fitness centers and gyms are major members of the fitness industry. Along with these two, a number of other entities and businesses fall into the same category promoting health, fitness and all over wellness.

In this article, the topic of discussion will be on every component or member of the fitness industry in detail to understand their effective roles and importance in society.

Fitness centers & gyms
A number of fitness centers are available these days to help people get in shape or to stay in better shape. Different people come with specific fitness goals and the modern gyms can be seen to be working towards the aim of offering the best they can do in this regard. From personal training to group classes, yoga and Pilates; individuals can make a selection for an activity which they think will suit their choice of fitness needs.

Being the most recognizable members of the industry, the centers come with various features and facilities to make workouts easier and more enjoyable for enthusiasts. Moreover, friendly trainers and staff guide individuals in the best handling of machines to keep them safe from any kind of injury. In the modern gyms, one will find a range of activity options like Pilates, Zumba, group classes, personal training and much more. Hot yoga is known to come with various benefits and has been gaining in popularity these days.

Personal trainers
Personal trainers are experienced and qualified to help individuals in achieving desired fitness objectives. Other than showing people how to work with machines, they come with skills and experience to let one reach their fitness goals, apropos to their body of clients. Present levels of fitness, flexibility, health conditions and age are some of the concerns of trainers when developing workout programs for their clients.

Among other essential members or components of the industry, the trainers encourage clients by keeping track of their performance in both fitness and self-confidence.

Equipment manufacturing companies
Fitness gyms are incomplete without equipment. And this necessity is fulfilled by another important member of the industry, ie, equipment manufacturing companies. Specific equipment is required for different activities like muscle building, losing weight, etc, and it becomes important to utilize the assistance of leading equipment manufacturing companies to surround the gym space with great equipment

Thus, from all discussions it can be said that the fitness industry is growing with the joint efforts of all members including gyms, personal trainers, equipment producing companies and much more.

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How Do Gyms And Health Clubs Work?

The title may sound like a foolish question, but a little more thought starts to trigger all sorts of concerns in your mind about the possibilities regarding the running of a health club facility. There’s a lot that goes on behind the scenes of running such club. But, you’ll find some essentials that occur with each one.

A business Plan

First of all, it’s quite important to remember that although a ‘sport health club’ seems like the place where you go to so that you can exercise and relax, it is still very much a company at its center. In order to be a successful company you need a business plan. The business plan for a fitness club consists of several aspects that define the way the company will operate, but mainly outlines the fact that a health club offers a service to its customers, of which they pay for the service on a month-to-month foundation. These monthly fees finance the business and help predict future financial success.

A Franchise Or A Chain?

Once a business plan has been established for the up and coming gyms, the next thing is to determine whether the business will create facilities for itself to run, or whether the health club brand and business plan will be sold-out as an element of a franchise. This is a main decision that must be decided in the beginning as it’s going to significantly impact such business.

A franchise is helpful for a start-up health center that wants to expand its brand as quickly as possible, with the least expensive capital investment necessary. The investment will come from franchisees, who wish to buy-in to the business, and they will also bear the health center’s branding and adopt its business plan.

A health club chain is a likely approach for companies or large groups of investors wishing to start a fitness club business. They’re the only owners of the business and reap all the profits while putting of all the investments required.

Marketing And Advertising

The marketing budget for a brand new fitness center chain or franchise should be large enough to finance considerable initial marketing campaigns. Promotions are run to attract new customers to come and sign up for the club, with the possibility of lower membership fees so that you can undercut your competitors and consequently ignite interest in the fitness center being created.

The competition for health club facilities is on the rise so you want to make sure your ad campaign is imaginative.

Available Services

The services that fitness clubs offer should be hospitable in their very nature. Customer service is at the forefront of any business that handles, and provides services directly to, the customer. Whether or not you are a start-up health club or one seeking to retain customers you need to bear this in mind.

There are many diverse types of services that a fitness center can offer its subscribers. Things such as weight rooms, spa areas complete with saunas and … Read More

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Aerobic Capacity with Chris Hinshaw, the endurance training expert



Athletes and sports enthusiasts are different. What do they need? What is their weakness?

Everyone must define the highest value of their time. If you do the same workout as your friend, but your athletic capabilities are different, it means you’re not making the most of your own time and fitness. You need a personalized workout that will answer to your needs and help you achieve a higher performance.

Chris Hinshaw has successfully been coaching over 60 CrossFit Games athletes including Rich Froning, Jason Khalipa, Mat Fraser, Katrin Davidsdottir, Sara Sigmundsdottir, Camille Leblanc-Bazinet, Chyna Cho, Noah Olsen, Brooke Wells, Björgvin Karl Guðmundsson, Lindsey Valenzuela, Emily Bridgers, Stacie Tovar, Miranda Oldroyd, Neal Maddox and many others.

Try Chris Hinshaw’s programming on

Chris Hinshaw is a PROGENEX ambassador and the CrossFit Games Aerobic Capacity Expert.

Check out more about Chris Hinshaw’s journey with sports and coaching:

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Featuring also:
Richard Brockhurst, 3 Aces CrossFit CO & coach
Tristan James, 3 Aces CrossFit coach

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Home Rowing Machines – Get All-Around Exercise Without Going to the Gym

Home rowing machines are the closest thing you can get to a real outdoor rowing experience without actually going out on the water. This piece of equipment harnesses the elements of rowing a boat (scull) and provides a full body workout.

You board a home rowing machine just like the real boat with knees bent, feet on foot rest, and hands on the handles which serve as your oars for maneuvering. To start your workout, pull the handles to your chest while simultaneously extending your legs to push the seat backwards. This way, you are actually getting the right feel of outdoor rowing.

But it's not just the feeling of rowing you are getting with home row machines but also the health benefits as well. As mentioned, rowing utilizes various muscle groups like the arms, shoulders, thighs, abdominal muscles and others.

Cardiovascular Exercise

Aside from that, it also strengthens the busiest muscle of the body, the heart. With a healthy heart you can run faster, play harder, last longer and basically go further. In short, it improves your stamina and endurance.

And since this is non-weight-bearing exercise equipment, it strongly puts stress on your joints, giving less strain on the muscle while maximizing every ounce of energy which translates to more calories burnt.

After all these good things, it is hard to believe that you can get them from just one piece of equipment. Because you need just the one foldable item, you do not have to worry much as to where you can put this machine. Especially for those who have small living spaces, like those in condominiums and apartments, exercise equipment can really get troublesome if they are eating up a lot of space in your home.

Most models of home rowing machines, if not all, are lightweight and portable. These can be folded and equipped with caster for easy storage. They size can shrink to around 20 "(L) x 30" (W) x 50 "(H) so they really fit under your bed or walk in closet.

Price Levels

But how much will it set you back to get your own?

There are various types of rowing machines available in the market. Different styles, designs, mechanisms, offer different results and also different price. Needless to say, a cheap machine will most likely not have top-of-the-line performance while a top-brand equipment comes with a hefty price tag.

Rowing machines have four types: piston resistance, magnetic resistance, air resistance, and water resistance. Piston resistance rowers fall in entry level category. Most of them have no leg drive capability and less accurate stroking pathway.

Water resistance rowing machines comes next when you talk about price. They use a brake flywheel that adjusts to the user's level of rowing. It increases resistance when you drive hard and loosen up when you slow down. But on the bad side, it is a little noisy and heavy because of the water tanks (where the flywheel is installed).

When you talk about noise and weight, even … Read More

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